April 19, 2009
HOW AND WHY THE MEDIA FRAME PROTESTERS
by Dr. Mohamed Elmasry, The Canadian Charger
When it comes to news coverage of protesters and demonstrations the media
almost never tell us "why": Why do so many people travel such great
distances to march for hours? Why do they carry signs, shout slogans and
give speeches? What issues are they addressing? Why do some even pay with
their lives to get their message out?
Instead of trying to shed light on these questions, the corporate media
would rather marginalize the protesters by portraying them as violent,
irrational troublemakers. What news we do get focuses on trivial details
like how the demonstrators dress, how old they are, and what language they
use. From among thousands or even hundreds of thousands of demonstrators
the media can also be counted on to interview and quote from the least
articulate.
Finally, the whole story is framed as little more than the police keeping
law and order against violent demonstrators, the number of whom is
routinely understated. Here's a recent example from the BBC.
On April 1, 2009, it ran a story on the protests at the G20 meeting in
London. The headline read: "The BBC's Ben Brown reports on the violence at
the RBS offices," with a subhead that read: "Protesters have stormed the
Royal Bank of Scotland in London as thousands of people descended on the
City ahead of the G20 summit of world leaders."
The framing has begun and will gather speed quickly.
And in case you had a tiny bit of brain activity to wonder who these
protesters were and why they were protesting, the BBC made sure that you
dismissed such notions as trivial. It provided you with ready-made, self-
evident answers: the protesters are evil law-breakers who are endangering
the lives of the police who are trying to stop them.
The reporter even relied on the police to provide an estimate of the
demonstrators (5,000), as if he couldn't see for himself that it was closer
to 20,000.
The story was not about issues, motives or even people; it was about
"violence," protesters who "stormed," and thousands of people who
"descended" on the City (London), which we are to assume was otherwise
quite peaceful.
Here are some excerpts to show how little context the story actually
contained:
* "Demonstrators launched missiles and forced their way into the bank after
clashes with police in the capital. A branch of HSBC also had windows
broken."
* "There have been 63 arrests with some police and protesters injured.
Later a man died after collapsing, police said."
* "A few protesters threw plastic bottles, banners and toilet rolls at
police."
* "Protesters had smashed RBS windows with missiles, including coins and
computer keyboards, and entered the building."
* "Two people were arrested for aggravated burglary at the RBS, police
say."
* "Some of the protesters had been 'provocative' and 'determined to cause
violence,' claimed Met Commander Simon O'Brien."
* "Earlier, officers were pelted with empty beer cans, fruit and flour
outside the Bank of England."
* "On Wednesday, police questioned demonstrators travelling in an armoured
vehicle dressed in helmets and overalls. Police say 11 people have been
arrested on suspicion of possessing police uniforms and for road traffic
offenses."
Remember, this is the BBC. Canada's CBC and CTV and The U.S.'s CNN and Fox
are the same or worse. The print media in both countries is not any better.
Shame on journalists and editors for reducing themselves to mouthpieces for
the rich and powerful!
The BBC's reporter, though, did make a stab at showing balance. He
identified the protesters as climate change activists and anti-war
campaigners, but only near the end do they get a chance to speak.
One told the reporter: "I'm here because I think people are angry about
what's going on in the world. There's too much greed." Another said: "[The
G20 leaders had a] 'real opportunity to green the global economy'."
These two quotes, buried near the bottom, represent the only part of the
story that attempted to explain the demonstrators' motives. Thank you, BBC!
Perhaps American professor Dr. Michael Parenti gives the best explanation
for our media's habit of marginalizing and stigmatizing protesters. In his
book /Inventing Reality-The Politics of News Medi/a he writes:
"Most news biases are so consistent and political in nature as to suggest
that they are the outcome of influences larger than the imperfect efforts
of individual reporters. Regardless of who is involved in manufacturing the
news, one can detect persistent themes in how the mainstream press presents
our country's role in the world to us," said in his book.
"In sum, the mass media are owned by large corporation conglomerates whose
financial dominance gives them the means to control news content and limit
the range of acceptable media opinion, injecting a bias against organized
labor, antiwar protesters, socialists, environmentalists, feminists, ethnic
minorities, Third World liberation struggles, and all progressive causes."
***********
Dr Mohamed Elmasry is Professor Emeritus of Computer Engineering,
University of Waterloo; Founder, The Canadian Islamic Congress; and member,
editorial board, The Canadian Charger. He can be reached at
elmasry@thecanadiancharger.com
The Canadian Charger is Canada's national independent not-for-profit
multimedia interactive online magazine -- with 50 of Canada's top experts,
writers and cartoonists: www.thecanadiancharger.com
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